Rave reviews and strong box office opening for Life Itself

Life Itself, our new documentary about film critic Roger Ebert, opened in US theaters and on demand and iTunes on July 4th.

The public and critical response has been wonderful, with the film gaining some of the year's best reviews from the press and thousands of fantastic responses on social media (look at RogerEbert.com and this Storify for just some of the examples).

The early box office reporting also indicates a "strong opening," say both TheWrap and IndieWIRE. The film opened on 24 screens to a $6,000 per screen average. It will hold at all 24 opening theaters and expand by another 35 screens on Friday, July 11th, and be up to 100 screens by July 18th. Check the www.ebertmovie.com website for a listing of all the venues.

Thanks to everyone who is helping make the film a hit!